SEO Uzmanı 8

Taharri motoru optimizasyonu, web sitelerini arama motorlarının daha rahat bir şekilde anlayabilmesine “taramasına” olanak esenlayacak şekilde arama motorlarının kriterlerine mutabık hale getirilerek “web sitesinin optimize edilmesi” hedeflenen anahtar kelimelere ilişik arama motoru aramalarında yükseltilmesidir. İngilizcede ve Türkçede kısaca SEO (search engine optimization) olarak tabir edilmektedir. Taharri motorları arama sonuçlarının suistimal edilmemesi karınin bu kriterleri yayınlamamaktadır, ancak temelı ipuçları verilerek en azından nelerin gestaltlmayacağı dair bilgi vermektedir. İnternetin yevmi evetşamda ve kazançlı anlamda enerjisinin artması neticesinde hızla yaygınlaşdamızlık temellamıştır. Dijital pazarlamanın bir alt koludur.

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